Headlines
Economic Pulse: BIA’s Monthly Quick Take for April 2023
Are you feeling confused? Do you keep hearing about how things are improving in the economy and yet you find yourself feeling more and more unsure about your personal situation? You are not alone.
So, How Was The NA(I)B?
AI It wasn't just the topic of the NAB; it dominated casual conversations in the hallways, bars, restaurants, and dinners.
Mergers & Acquisitions
Court rejects Standard General petition to speed up Tegna deal
The Standard General-Tegna merger proceedings have seemingly reached a halt, as the DC Court of Appeals on Friday denied Standard General’s petition urging the Federal Communications Commission (FCC) to make a swift vote.
Television
FCC Commissioner Simington: “We Can Do More” for ATSC 3.0
D.C. power brokers still have an antiquated “Black & White” view of broadcasters that is blocking the industry’s future, Simington said at the NAB Show
TV Upfronts: How To Predict Price Changes
42 Years of Public Data Shows An Old Model Still Works Pretty Well
Audacy On Audio: 'Advertisers Are Getting It'
Through better understanding of how consumers use audio, and how they respond to ads, radio has been able to show advertisers how to better tailor their messages to audiences, and how to best use audio media.
FCC
This Week in Regulation for Broadcasters: April 17 to April 21, 2023
Here are some of the regulatory developments of significance to broadcasters from the past week, with links to where you can go to find more information as to how these actions may affect your operations.
FCC Dismisses CP Application After Objector Claims Licensee Is Ineligible
A Georgia applicant had tentatively been awarded a NCE FM construction permit during the November 2021 filing window
Sales
Recruiting The Next Generation Of Radio Sellers
The RAB says one of the biggest issues at radio groups across the country is the recruitment of new salespeople, “and how can we best bring in new talent to radio to be our marketers and sellers,” President/CEO Erica Farber said as she kicked off one of the final sessions at last week’s NAB Show titled “The Next Generation of Radio Superstars.”
Tales Of Radio Sales Success From NAB Show
Radio sales and research execs shared client success stories, from pest control services to HVAC companies, last week at the NAB Show in Las Vegas.
How To Show Clients Your Audience's Spending Power
All these potential radio advertisers care about is whether or not their investment in your station (or cluster) is going to increase their bottom line. Simply put, “Is this going to make my company money?”
