Headlines
Catch up on BIA’s Leading Local Insights Podcast
Did you know BIA has a podcast where we share our current analysis on major topics including Over-the-Top (OTT), digital, broadcast, print, media ad platforms, advertising revenue estimates, financial valuations and much more?
Writers Strike Looks To Be A Long Fight, As Hollywood Braces
The first Hollywood strike in 15 years commenced Tuesday as the 11,500 members of the Writers Guild of America stopped working when their contract expired. The union is seeking higher minimum pay, more writers per show and less exclusivity on single projects, among other demands — all conditions it says have been diminished in the content boom of the streaming era.
Television
NBCU To Roll Out New Linear, Streaming Ad Tools, With 'Scaled Premium Content'
NBCUniversal is starting up new advertising innovations that combine its linear TV networks and its streaming platform, Peacock.
Nielsen Deploys 'Nielsen One' Content Alpha
A week after shelving Nielsen One Ads as the official currency for the 2023-24 season, Nielsen his morning announced it is deploying the "alpha" launch for its content measurement counterpart service -- Nielsen One Content.
Radio
NAB Effort To Keep AM Radio In Cars Is Making Noise In Washington
Thousands of PSAs airing every week on radio stations as part of the National Association Of Broadcasters’ “Depend On AM” campaign are mobilizing listeners to make their voices heard in Washington.
What Did Listeners Say When This Station Went A.I.?
On Thursday, April 27, Swiss radio station Couleur 3 openly experimented with artificial intelligence, running 13 hours of AI-to-text written, AI-voiced, and AI-programmed music content.
FCC
Appeals Court Delivers Fresh Blow To Effort Sign-on New AM In Los Angeles
The effort to bring a new AM to the Los Angeles market has run into yet another hurdle.
Supreme Court Takes Up Battle That Could Thwart FCC, Other Agencies
The Supreme Court on Monday agreed to hear an appeal in a dispute over agencies' ability to issue enforceable regulations.