Headlines
Consumer Savings A Hot Ad Topic For 2024 In BIA Update
BIA Advisory Services Vice President of Forecasting & Analysis Nicole Ovadia is giving the latest outlook on the macroeconomic influences shaping local advertising spending in Q2 2024 and for the rest of the year – including an updated outlook on political revenue.
Redefining Hispanic Media Reach: AM/FM Radio Outshines TV
“If you think you’ve covered Hispanics with a TV buy, think again,” was the message behind never-before-seen data presented at Radio Ink‘s Hispanic Radio Conference 2024, showcasing the power and reach of radio, especially compared to other traditional media.
Mergers & Acquisitions
JVC Agrees To Orlando Asset Sale, At A Loss
The radio broadcasting company formed 15 years ago that today owns radio stations on New York’s Long Island and in Central Florida is parting ways with the AM and FM facilities bringing three audio brands to the Orlando market.
Entravision Sells Its International Digital Advertising Business
Entravision has sold its digital advertising representation business to Aleph Group’s IMS Internet Media Services Inc. for approximately $16.4 million.
Yext Acquires Hearsay, Deepens Support For Financial Market
Yext, a digital performance platform to improve search strategies, announced the acquisition of Hearsay Systems, which provides digital services for the financial market.
FCC
Reduced Radio Regulatory Fees Proposed By FCC
The FCC is proposing to clip its annual AM and FM radio regulatory fees for the second year in a row, a proposal released late Thursday by the Commission indicates.
Television
NextGen TV HDR Broadcasts Now Reach 70M+ Homes
In addition to the greatly improved picture quality of high dynamic range, 3.0 broadcasters are adding new interactive features
NBCU Adds Accelerated Audience Capabilities For Live Event Programming Advertisers
NBCUniversal is accelerating its first-party audience data following live events in two ways to deepen advertiser understanding and maximize advertising effectiveness.
Radio
D.C. Matters A Focal Point Of Hispanic Radio Conference Chat
For anyone in broadcast media, it’s clear that the last 12 months have been filled with a wide variety of proposals and rule changes brought forth by the FCC as Congress continues to push for passage of the AM Radio for Every Vehicle Act.
The Absolute, Unadulterated, and Total Joy Of Being #1
What does it mean to be #1 in radio ratings? Not much, these days, sorry to say.