Headlines
Why Linear TV and Streaming Work Better Together
There are some things that are great on their own, but when you put them together, they become even better. Peanut butter and jelly. Milk and cookies. Batman and Robin.
The same goes for TV advertising.
Can Broadcast TV Survive Without First-Party Data?
Digital media has redefined ad expectations around accountability and ROI. Here’s how broadcasters can find those paths to precision.
Radio
iHeart, Audacy Deal Adds 240+ Stations to iHeartRadio
Two of the biggest names in U.S. audio are joining forces. iHeartMedia and Audacy announced a new content distribution partnership today that will make Audacy’s full portfolio of more than 240 broadcast radio brands and time-shifted podcasts available on iHeartRadio, iHeart’s free digital platform.
Selling Radio in 2025: Quick Wins or Long-Term Growth?
If you sell radio in today’s splintering environment, what is the key to achieving now and in the long term?
Media
Senate, House Return Tax Break Bills for Minority Media Ownership
A renewed push to boost diversity in broadcast ownership is seeing daylight on Capitol Hill, as lawmakers in both chambers of Congress reintroduce legislation to restore tax incentives for the sale and donation of stations to women and other minority-led groups.
FCC
This Week in Regulation for Broadcasters: June 23, 2025 to June 27, 2025
Here are some of the regulatory developments of significance to broadcasters from the past week, with links to where you can go to find more information as to how these actions may affect your operations.
FCC Chair Brendan Carr Promises ‘Very, Very Busy, Productive Summer'
“I think we have a very, very busy, productive July and August in terms of a number of items that we've got teed up and ready to go,” Carr said.
FCC Fines Sinclair $500,000
Station group enters into consent decree to resolve a variety of issues without admitting to rules violations
Verticals
AdImpact: Political Spending In First Half Already Nears Full-Year Off-Year Totals.
The ad-tracking firm AdImpact says $36.8 million was spent on advertising during the mayoral primary, making the fourth most expensive election so far this year anywhere in the country.