Headlines
ATSC 3.0 Drives New Mass Data Delivery Market
America’s data pipes are increasingly at risk of clogging. Buffering alone chews up billions of hours per year. ATSC 3.0 data broadcasting, which can deliver large files to a million or more moving receivers with a single transmission, can help alleviate this.
IP Networking Gets Battle Tested, But Staffing, Security Concerns Remain
Technology executives from Fox Corp., CBC/Radio-Canada, E.W. Scripps, Nevion and TAG Video Systems took the measure of IP networking’s progress among broadcasters in a TVNewsCheck webinar last week. The chasm between its vanguard and smaller stations remains wide.
Mergers & Acquisitions
FCC
North Carolina FM Faces License Revocation For Failing To Pay Annual Fee To FCC
Durlyn Broadcasting’s AC “Magic 95.9” WPNC Plymouth, NC could pull a disappearing act if it does not pay up at the Federal Communications Commission
FCC Proposes Mandating ‘All-In’ Cable Video Price Disclosure
Federal Communications Commission chair Jessica Rosenworcel wants cable and satellite TV subscribers to know just how much they are paying to defray the broadcast-TV retransmission and regional sports net fees their providers must pony up for programming, and to help them compare traditional video costs with those of streaming services.
Television
Why Chips Ahoy's linear TV budget is crumbling in the face of new digital options
Chips Ahoy is all but waving bon voyage to its linear television advertising budget. As the 60-year-old, Mondelēz-owned brand looks to better target Gen Z consumers over the last two years, ad spend has shifted almost entirely away from TV spend to social and digital.
Are Issue Ads By Non-Candidate Groups Entitled to Lowest Unit Rates Just Because a Candidate Approves the Ad? The FCC Is Asked for Its Opinion
In the 45 days before a political primary and the 60 days before a general election, ads by political candidates (federal, state, or local) airing on a
AM/FM Radio Leads Listening Outside the Car, Too
Part three of our series on the strengths of AM/FM over-the-air and streams deals with a listening environment often linked to radio: the car. Or truck, or SUV, or van – but you get the idea.
Global Marketing Director On Why Radio Ought To Be In Everyone’s Mix
“Radio should be in everyone's mix of how they want to activate their brands. And if it's not, it’s something they should think about.”
Media
Avoiding The Courts: How Advertisers Can Ensure Compliance With FTC Regulations In 2023
Note to advertisers touting their products' environmental benefits, endorsing influencers on social media, or consumer reviews: the Federal Trade Commission, as well as other regulatory agencies and courts, are watching.
Sales
Survey Says: More Than 10% Increase In Sales Revenue In 2023
SalesFuel and BIA Media Services announced the results of the 12th Annual State of Media Sales survey, which reveals that nearly 25% of responding media sales managers expect to see a revenue increase of more than 10% in 2023.
‘Strong, Renewed Industry Optimism’ From Media Sales Pros
Nearly 25% of media sales managers who participated in a just-released survey expect to see a revenue increase of more than 10% in 2023.