Headlines
Nexstar: Hawaiian Telcom Trying to Change Retrans Rules
Requiring TV stations to reach carriage deals with cable operators to avoid signal blackouts is barred by long-standing federal law and regulations, according to Nexstar Media Group in a filing today with the Federal Communications Commission.
Tax Prep, Wireless, And Automotive Among Top Ad categories At Radio
With Tax Day less than three weeks away, the airwaves are crackling with ads for tax prep services.
Television
March Madness Has Best Viewing Ever Through First 5 Days, Averaging 9M
Through the first five days of NCAA “March Madness” averaged 9.0 million Nielsen-measured across CBS, TBS, TNT, and TruTV, according to the NCAA -- the best results ever for the tournament over that period.
Radio
A Different Approach To Marketing Radio
Radio keeps doing the same thing expecting a different result. There is a general feeling that the value of radio is decreasing as both an entertainment and information medium.
Are You The Reinvigoration Station?
If you follow March Madness at all, you’ve probably seen the unique service that the NCAA offers fans on its website specifically for this time of year. Here is a link to their tournament homepage where you’ll notice the “Boss Button” at the top of the page.
Pay TV
Cable Lobby Presses FCC To Allow Pay-Per-Byte Billing
The cable industry is pressing the Federal Communications Commission to avoid outlawing pay-per-byte billing, which involves charging subscribers additional fees after they exceed a monthly data cap.
Media
Local Media Leads Following Baltimore’s Key Bridge Collapse
For millions of truckers, vacationers, “snowbirds” and daily commuters, the Francis Scott Key Bridge in Dundalk, Md., is a vital connector bridging the gap created by the Patapsco River between this east-of-Baltimore community and the city of Glen Burnie and Baltimore-Washington International Airport, to the south.
Verticals
Election 2024—political ad spending spins toward Senate and House races
Democrats and Republicans turn their attention—and dollars—away from the locked-up presidential ballot