Headlines
BIA's Economic Pulse – April 2024
April is one of my favorite months. As we emerge from the cold of Winter, I find an extra spring in my step filled with hope, anticipation and wonder. This year, as we close the first quarter, I think it’s a ripe time to take a look around to see how things are going and where they are headed.
Total Coverage Of Total Eclipse Across Radio, TV
Across Monday, April 8, from Mazatlán, Mexico, to Dallas and onward to the northeast to locales such as Dayton, Ohio, and Niagara Falls, millions of Americans were witness to one of the most brilliant total eclipses seen in a generation.
Mergers & Acquisitions
Radio Station Owner Dockins Agrees To Sell In Alabama
A broadcast radio company headed by Roscoe Miller, who is based in Greenville, Ala., is agreeing to add an AM radio station and its companion FM translator serving the small city of Ozark, Ala., as well as a Class A FM covering Fort Rucker.
Red River TV Station Sale Now Complete
In early December 2023, RBR+TVBR was first to share with readers full details surrounding the sale of KVRR-15 in Fargo and full-time satellites KJRR-7 in Jamestown, N.D. and KBRR-10 in Thief River Falls, Minn.; and FOX-affiliated sibling KQDS-21 in Duluth, Minn.-Superior, Wisc., to Coastal Television.
Television
Sinclair Begins Generative AI Usage
Tennis Channel’s Petko Unfiltered will be translated into Spanish using AI tech. Sinclair commits to responsible and transparent AI practices, joins authenticity and provenance organizations CAI and C2PA.
Pinal County Gets FCC OK For Tucson TV
Between the Tucson and Phoenix metropolitan areas sits Pinal County, one of the nation’s fastest-growing municipalities.
Radio
New Report Reveals Radio's Presence in Top-Selling US Vehicles
100% of the top 100 selling new vehicles in the US have radio; only 36% have a radio button.
Press Communications Continues to Rally Against an HD Radio Power Boost
A New Jersey radio broadcaster continues to plead for the FCC to forgo a power increase for HD Radio stations in the United States, saying the proposal would leave Class A stations “out in the cold.”
Nielsen: Radio Can Make Up For Audience Share That CTV Can't
As media continues its rapid shift, advertising strategies have to adopt an adapt or be left behind mentality. This point is being driven home by a new Nielsen analysis revealing that replicating 2023’s media plan could lead to a 12% decrease in consumer reach.
Verticals
Local Auto Dealers Spent More On Ads In 2023. Radio’s Share Increased To Near-Even With TV.
The auto industry continues down a post-pandemic road to normalcy and that was reflected in an acceleration in advertising. The National Association of Automotive Dealers says local car dealers spent four percent more on advertising last year, with dealers spending a combined $8.9 billion.