Headlines
Broadcast Newsrooms Look To Solidify Trust Levels As U.S. Skepticism Rises
As broadcasters navigate the final months of what is sure to be a contentious election season, being local has its advantages. Surveys have shown that Americans trust local outlets more than national media.
ZoneCasting: A Blueprint For Local TV’s Future?
As the media industry evolves, new technologies continue to rapidly reshape how content is delivered, monetized and consumed. One of the most intriguing developments of late is ZoneCasting, a radio-specific innovation that allows stations to deliver hyper-local content to specific geographic areas.
Mergers & Acquisitions
Deal Digest: Cromwell Sells In Illinois.
William Wachter has filed a $1.1 million deal to buy the controlling 80% interest in One Media from business partner Nancy Miller.
Television
Nielsen: Hispanic Sports Fans Drive Record Sports Viewing
Latest Nielsen report points to Hispanic influence driving growth in soccer audiences and viewership of all major sporting events
Radio
Geofencing to Digital Drunkenness: Navigating Radio's New Sales
With digital sellers now responsible for bringing in one-in-five dollars of radio revenue, its caused a seismic shift in the way the industry does business.
Aviation Issues Keep FCC From Moving Forward On Digital FM Power Increase
Questions remain about the potential impact of allowing digital radio stations to increase their power on the aviation industry, nearly two years after the idea was first floated.
NRB: Christian Broadcasters 'Crucial' In Fight For AM Radio
As the 118th Congress enters its final months, National Religious Broadcasters is joining those in the industry urgently rallying for the preservation of AM radio in new vehicles, as highlighted by the bipartisan AM Radio For Every Vehicle Act.
