Headlines
BIA: Auto Ad Growth for Radio in 2025
Some operators are growing concerned over slowing Automotive ad spend in 2024. However, the sector is poised for a strong rebound in 2025 as auto brands return to capitalize on AM/FM. That’s according to BIA Advisory Services.
With Weeks To Go, Big Reach Will Get Bigger Election Ad Spend
With under 40 days until election day, political ad spending is expected to surpass that of the 2020 race.
Mergers & Acquisitions
Station Sales Week Of 9/27: KSIS To Receive Two Translators
American Family Association acquires Christian Rock/Hip Hop “Revocation Radio” 97.7 WRYD Jemison and 88.5 WKUA Moundville/Tuscaloosa AL and their tower facilities from TBTA Ministries for $750,000.
FCC
GOP Commissioner: FCC Approval Of Audacy Bankruptcy Plan Would Be ‘Unprecedented.’
Commissioner Brendan Carr says the Federal Communications Commission (FCC) appears poised to do something it hasn’t done before with the pending decision clearing Audacy’s path out of bankruptcy.
Simington Challenges FCC's Right To Fine Pirate Radio Operators
A major mission of FCC Chairwoman Jessica Rosenworcel is to target unlicensed radio broadcasters, but as six more pirate operators are fined, one Commissioner is now challenging the organization’s authority to levy these multi-million dollar penalties.
FCC Allows FM Digital Radio Asymmetric Sidebands
The FCC will allow FM stations to operate their upper and lower HD Radio sidebands at two different power levels without special permission — though for now, stations on 107.1 to 107.9 will have to operate under the previous rules.
Radio
Nielsen To Radio: The Clock Will Reset To Three Minutes
In an otherwise lackluster, even disappointing year in radio, there is something very fortuitous and potentially even wonderful on the horizon.
New California Law Will Direct More State Ad Dollars To Ethnic Media
More state advertising dollars may be on the horizon for California stations targeting ethnic and minority listeners. Gov. Gavin Newsom has signed into law a bill that mandates state agencies develop plans to increase advertising spending in media outlets serving California’s diverse populations.
CTV/OTT
How Connected TV Advertising Can Reach ‘Real Audiences’
Connected TV viewership and the gap between advertisers increasingly investing in this growing platform and reaching verified audience members — versus fraudulent bots — is a hot topic. And, it is one that broadcast television ad sales leaders are increasingly having.