Headlines

Why Broadcasters Must Move From Age/Gender Ratings To Impression-Based Selling
The industry may be leaving billions on the table by sticking with average quarter-hour ratings as its currency.

Radio Ready to Leverage Local
Somehow or other, according to multiple studies, radio remains the medium with the greatest reach in the U.S. and around the world.
Mergers & Acquisitions
Bankruptcy Judge Pauses Sale of KDHX, Questions Board Activity
A federal bankruptcy judge has postponed a decision on the proposed sale of St. Louis community radio station KDHX to Educational Media Foundation, giving both supporters of the independent station and a competing Christian broadcaster more time to make plans.
Radio
Radio Seizes the Moment to Push for FCC Reforms
The FCC’s inbox is overflowing with suggestions from broadcasters on ways the commission can improve regulatory practices as part of its “Delete, Delete, Delete” initiative.
For Radio, Will It Be Christmas In April (And Hopefully, May)?
At the beginning of this year, my family decided we needed to replace TWO CARs—one for my daughter and one for my wife. I can’t tell you how excited I was thinking about the prospect of two of everything—the search, the research, the dealerships, the negotiations, the cost—you name it. Like the automotive version of evil twins.
FCC
This Week in Regulation for Broadcasters: April 14, 2025 to April 18, 2025
Here are some of the regulatory developments of significance to broadcasters from the past week, with links to where you can go to find more information as to how these actions may affect your operations.
FCC Chair Carr Blasts Comcast Over MSNBC Coverage
Federal Communications Commission chair Brendan Carr has blasted Comcast over MSNBC’s coverage of the deportation of Kilmar Abrego Garcia in a social-media post that could be taken as a veiled threat against the NBC-owned stations licensed by the regulator.
Sales
Why Build Client Relationships? For Times Like These
“I have to hold on to my money,” says the advertiser. “Things are uncertain right now.”