Headlines
FCC Loses Two Commissioners and a Quorum – What Does It Mean for Broadcasting?
It was just a few weeks ago when we posted our article talking about how June would bring a Republican majority to the FCC, speculating as to what deregulatory issues would be on the Chairman’s agenda.
Study: TV Station Leaders Say Corporate Has No Plan To Reach & Monetize Young Audiences
A recent academic survey of smaller market station executives lays blame for continued inability to connect with younger generations — and a lack of digital resources to help reach them — on corporate leadership.
BIA
BIA Podcast: Engaging Consumers: Data-Driven Local Advertising Strategies During Economic Challenges
Local businesses are currently grappling with challenges such as inflation, supply chain disruptions, and evolving consumer behaviors. The Valpak 2025 Local Business Economic Outlook Report highlights how small enterprises are adjusting their marketing strategies to stay competitive.
Mergers & Acquisitions
Station Trading Roundup: 3 Deals, $6,725,000
The purchase of WTCV, WVOZ and WVEO in Puerto Rico by Daystar Television Network tops the latest list of TV station transactions submitted to the FCC for its approval, according to BIA Advisory Services.
Disney to Pay Comcast an Additional $438.7 Billion for Hulu
The Walt Disney Co. has agreed to pay Comcast an additional $437.8 billion for Comcast’s 33% stake in Hulu, ending years of maneuvering and negotiation over who would take full control of the streaming service.
MLB Acquires Minority Stake in Jomboy Media
Major League Baseball has struck a strategic partnership with Jomboy Media, taking a minority stake in the digital media company and agreeing to collaborate in a bid by MLB to further expand its online presence.
FCC
FCC Planning a ‘Hurricane Season Resiliency Roundtable’
It’s hurricane season, and the FCC is helping broadcasters and the general public prepare by hosting a Hurricane Season Resiliency Roundtable, led by its Public Safety and Homeland Security Bureau, in early July.
FCC Finalizes Controversial Foreign Content Disclosure Rules
Despite vehement opposition from many broadcast groups, the FCC has set a formal compliance date for tougher sponsorship-identification rules governing foreign government-provided programming, capping an adjustment process that started in 2021.
Television
Premion Pushes 'Scaled' Live Local Sports Ads
Premion, the Tegna-owned CTV/OTT ad sales unit, has started up what it says is the first “scaled” advertising effort for local and regional marketers via a demand-side programmatic platform (DSP).
Radio
New Study Shows The Power Of Visual Radio Ads
Just-released results of a study commissioned by visual radio advertising company Quu show encouraging response to these ads, with 83% of consumers paying attention to on-screen information while listening to broadcast radio, and visual ads boosting purchase intent among heavy listeners by 89%.