Headlines
Media’s Rebranding Frenzy: What’s In a Name?
From MS NOW and Versant to ESPN and Optimum, media and entertainment companies are shuffling letters of the alphabet to remain relevant to consumers, or Wall Street.
Mergers & Acquisitions
Stingray Buys TuneIn In $175 Million Deal To Create Global Audio Platform
TuneIn, one of the most-used streaming radio distribution point for U.S. broadcasters, has been sold in a deal valued up to $175 million.
Television
Dish Serves Up A Bigger Plateful Of Weigel DigiNets
The deal makes Weigel Broadcasting Co.’s MeTV Toons, Dabl and Catchy Comedy available to DISH TV customers whose set-top boxes are connected to the internet.
SCOTUS Rejects Low-Power TV Petition (RBR subscription required)
The U.S. Supreme Court has denied a petition from a company behind a low-power TV station licensed to West Haven, Conn., that sought intervention from the highest legal body in the nation in overturning a FCC decision denying a low-power TV station’s upgrade.
Radio
Telecom Marketing on Radio: What’s Working Best
AnalyticOwl’s Industry Insights report for the telecom category, based on 6,000 aired commercials, reveals a number of opportunities that telecom marketers can use to better understand the impact of radio on website traffic, and to understand where and how to optimize to even better response.
Gen Z Wants Honest News, And Radio’s Reporting Fits the Bill
A new study paints a stark picture of how America’s youngest media consumers view news, but for radio broadcasters, the findings point to a generational opportunity: teens aren’t rejecting journalism itself; they’re rejecting how it’s delivered.
iHeartMedia Hopes to Convert Its Broadcast Inventory Into Digital Dollars
iHeartMedia’s recent announcements of new partnerships with TikTok and Amazon are further proof of the its evolution, company officials say, as it seeks to improve its earnings through digital growth.
CTV/OTT
DirecTV Launches New CTV Political Ad Platform
The DirecTV Elect platform uses AI to improve the effectiveness of CTV campaigns
Study: 38% of U.S. Internet Homes Subscribe to a Sports-Specific Streaming Service
Parks Associates has released new research showing just how important sports is to both streaming subs and major streaming platforms.