Headlines
TV Measurement Experts: How To Cultivate Audience In The Age Of Attention
Leaders from NBCUniversal, LG, Nielsen and Chronicle Studios discussed how platforms are moving away from pure viewership numbers to capture engagement, attention and outcomes at TVNewsCheck’s Programming Everywhere at NAB Las Vegas Sunday.
Mergers & Acquisitions
DOJ Focuses On Gatekeepers At NAB Show, Not Saving Legacy Media.
Even as the Department of Justice reaffirmed broadcast radio’s role in delivering local audiences and live programming, it made equally clear Monday that the industry will not receive special consideration as regulators assess competition in a rapidly evolving media marketplace.
FCC Grants WSWB TV License Transfer to Sinclair
The FCC granted a waiver of ownership rules so that the Sinclair can own three stations in the market
Television
Broadcasters vs Big Tech: The Streaming Challenge
At this year’s NAB Show, one theme cuts through the noise: local broadcasters aren’t just competing with each other anymore—they’re up against Big Tech.
Comscore renews measurement agreements with local TV broadcasters
The E. W. Scripps Company, Sinclair and Hubbard Broadcasting are among the local TV station groups to renew their contracts with the measurement firm.
Radio
NAB Panel: Digital Is No Longer Optional For Radio Survival
Radio broadcasters are at risk of “not even being in the game” if they fail to embrace digital advertising. That is according to panelists at a NAB Show session that framed the shift not as optional—but existential.
Broadcasters Risk Disappearing In AI Search Without Content Overhaul.
At a session titled “Beyond Search: How Broadcasters Can Win or Lose in AI-Powered Search,” moderator Dave Casper, SVP of Digital Services at RAB, demonstrated a growing problem with a simple test.
FCC
FCC Commissioner Signals Openness To Rethinking Ownership Rules.
FCC Commissioner Olivia Trusty is signaling a more flexible approach to media ownership policy, telling broadcasters the agency needs to take a fresh look at its rules in light of today’s far more competitive audio landscape.