Headlines
Political Ad Ruling May Complicate Broadcasters' Inventory Management.
The Supreme Court’s decision this week allowing political parties to coordinate unlimited spending with federal candidates is unlikely to dramatically reshape radio’s political advertising business.
Mergers & Acquisitions
Deal Digest: Cumulus Sells In Pennsylvania.
Richard Snavely-led Family Life Ministries has filed a $2.25 million deal to buy two stations in two markets from Cumulus Media.
Television
TVB criticizes Nielsen Gauge reports as inadequate, incomplete
Nielsen's most-recent Ad-Supported Gauge report artificially inflate streaming viewership by leaving out key data and focusing on the wrong demographic, the TVB said on Wednesday.
Younger audiences drive decline in television news useudio
Television news audience declines have been driven primarily by a failure to retain viewers, particularly younger adults, according to an analysis from the Reuters Institute for the Study of Journalism.
Radio
Attribution Technology Proves Radio Drives Conversions, Sales.
For decades, marketers have viewed radio primarily as a medium for building awareness, relying on its broad reach, local connections, and ability to strengthen brands.
Media
Empire State Building Climbers Force NYC FM and TV Stations to Backup Sites
Two unauthorized climbers who scaled to the top of the spire above the Empire State Building caused the New York City FM and TV stations that broadcast from antennas there to shift to auxiliary sites for about an hour Wednesday.
FCC
Gomez Exits Her Term Defiant as FCC's Future Remains Unclear
Anna Gomez’s term as FCC Commissioner expires today, two days after the Supreme Court ruled the President can remove commissioners without cause.