Headlines
Broadcasters Say FCC’s C-Band Reimbursement Plan Falls Short.
The fight over C-band spectrum is shifting from how much the government will auction to how much broadcasters will be paid to relocate.
BIA
Price, Proof and the Package Effect: Rethinking Local Media Mixes
In this episode, BIA's Celine Matthiessen talks with Mandy Febus, CMO of Valpak Clipp, about Valpak Clipp's 2027 State of Local Business Advertising survey.
Mergers & Acquisitions
Garth Brooks Buys Nashville's 100.1 FM For $3 Million
A Country superstar is moving into a prime spot on Nashville’s FM dial.
Television
Why Strong TV Ratings Aren’t Enough To Sustain Independent Syndication
Strong ratings don’t always translate into enough advertising revenue to fund independent TV programming. Just ask Rob Rose, producer and host of Raw Travel.
Radio
The Health Care Connection: Radio Builds Familiarity and Trust
While technology is changing how consumers interact with the health care system, some expectations haven’t changed at all. Trust remains at the center of the relationship.
Media
Some local news outlets are losing physical newsrooms
When the Covid-19 pandemic normalized remote work, a second trend caught on: shutting down physical newsrooms.
Tomorrow: Broadcast Leaders Gather to Map Out 2027
Tomorrow, the luckiest fly on the wall will be at the Harvard Club of NYC, buzzing between group CEOs, Wall Street analysts, and ad buyers as they sort out radio and TV’s 2027.
FCC
FCC nominee questioned over chairman's targeting of broadcasters
Danielle Thumann Severs, who currently serves as senior counsel to Carr, appeared before the Senate Commerce Committee on Tuesday as lawmakers questioned her independence from the chairman and her views on the FCC’s authority to regulate broadcasters.