Headlines
On Measurement, Local Linear Still Lags Behind Digital
The buy and sell sides need to come together to determine how best to measure converged audiences, executives from Nexstar, Sinclair and Fox Television Stations said during a TVNewsCheck panel last week.
Mergers & Acquisitions
Deal Digest: EMF Expands Its Southern Holdings; Lazer Buys In California.
Educational Media Foundation has filed a $575,000 deal to buy WIVG (96.1) in the Memphis, TN market and WJXN (100.9) in the Jackson, MS form Flinn Broadcasting.
Owner’s Moves To Buy Lubbock FM Sparks Fight With Crosstown Rival Townsquare Media.
Townsquare Media is asking the Federal Communications Commission to block a proposed sale of a Lubbock FM. It alleges the move is an attempt to sidestep ownership limits, accusing crosstown owner Ramar Communications of gaming the system to buy a fifth FM station in market No. 162.
Disney to Buy Out Hulu Stake Owned by Comcast, Will Pay $8.6B or More
Disney's ultimate payout to Comcast for the 33% stake in Hulu will depend on bankers' assessments of the streamer's fair equity value
Radio
GeoBroadcast tests transmission technology in India
India’s national public broadcaster Prasar Bharati has an audience that can be described as polyglot. In that sense radio broadcasting’s traditional approach — one broadcast fits all — is not the best fit. Fortunately, technologies are arising to offer solutions.
Pay TV
The 4th Largest Cable TV Company's CEO Says Cable TV is Broken
Yesterday Altice USA, the 4th largest cable TV company in the United States, reported their earnings that included 77,600 fewer cable TV subscribers. Now, the CEO, Dennis Mathew, opened up about cable TV and how the model is broken.
Media
Advertising Growth: Driven By Large Businesses, Not SMBs
A common narrative we hear in relation to the growth of the advertising market is that much of it is due to increased spending from small and medium-sized advertisers which in turn have been responsible for much of the growth of Meta, Alphabet and Amazon.
Growth of Listening on Internet-Connected TVs
Remember when televisions morphed from being squares into being rectangles as a result of HDTV? We are in the middle of another such transformation as more televisions become “smart” through native design or through the addition of smart devices. Smart TVs and TV devices (such as Rokus or gaming consoles) simply allow for Internet connectivity, and where there is Internet connectivity, there is audio to be consumed.
Tech
Forrester: What To Expect In Tech, Advertisers And Ad Agencies In 2024
Forrester released their predictions for the media, advertising and ad agencies in 2024. The research company expects the growing impact of AI in all three industries.
