Headlines
Six Important Trends To Watch In TV Advertising In 2024
The landscape of television advertising has changed significantly in the last few years, and 2024 looks to be no exception. As technology advances and consumer preferences change, advertisers need to adjust in order to stay relevant and effective.
ATSC 3.0 Audio Services: The How and Why
Radio can deliver audio services through a remarkably efficient, far-reaching system
Mergers & Acquisitions
Station Sales Week Of 12/1
William Zucker and Justin Duty’s Hawaii Island Radio Corporation will acquire AC “The Beach” 102.7 KTBH-FM Kurtistown/106.9 KWYI Kawaihae,
A South-Of-Boston Radio Facility Is Sold
A Class D AM radio station and its FM translator at 101.1 MHz in the Massachusetts city of Brockton have been sold.
Television
More Consumers Now Launch TV Viewing Via Smart TV Apps Than Set-Top Boxes
When it comes to how consumers opt to launch a TV/video session, smart TV apps have caught up with and even slightly surpassed set-top boxes in a remarkably short time.
Talking TV: WCBS Widens Its Community Reporting Web In NYC
Johnny Green, president and GM of CBS-owned WCBS New York, and Sarah Burke, the station’s VP and news director, say its community-focused reporters are gaining traction — and trust — in the neighborhoods where they’ve been embedded, a strength to draw on in a fractious news year ahead.
Radio
Joel Raab On What You’re Not.
More commercial-free music, more hits, more money, more fun. Does this all sound familiar? Radio stations constantly battle over what they are. Yet some very successful stations and companies have won the marketing war by telling you what they are not.
CTV/OTT
Full Hulu ownership and content budget cutbacks: What Disney’s big headlines mean for the streaming landscape
The Walt Disney Co.’s recent moves, including the full acquisition of Hulu and adjustments in its content investment strategies, underscore a pivotal phase for the growth of the entertainment giant’s streaming business.
Rosenworcel: Congress Needs to Decide Legal Status of Video Streamers
Streaming services like YouTube TV and Sling TV don’t have to worry about becoming the legal equivalent of cable TV or satellite TV companies any time soon through action by the Federal Communications Commission.
Media
Four Trends Will Define 2024 Marketing, Find Behavioral Experts
As radio approaches 2024, new research is shedding light on four major behavioral changes the industry can expect from consumers in the new year.
