Headlines
2025 Local TV Strategies Playbook with AI, Data, Video
BIA had the opportunity to share thoughts about devising a 2025 Local TV Strategies Playbook at TV NewsCheck’s conference held as part of NAB New York. For a copy of the presentation deck, click here.
How Local Stations Are Leveraging AI To Increase Revenue And Improve Efficiencies
Leaders from Tegna, Sinclair, Hubbard, Magid and Stringr shared a range of AI tools already in use that are transforming stations’ operations in a panel last week at TVNewsCheck’s Local TV Strategies.
Mergers & Acquisitions
Paramount bidder claims its offer was wrongly spurned
An investment group interested in buying Paramount Global claims Paramount's special committee violated its fiduciary duty to shareholders by neglecting to consider its $8.5 billion bid for the company, according to a letter from the group's lawyers to Paramount's general counsel obtained by Axios.
Television
Real-Time Political Ad Trend: How Well Is Broadcast Really Doing?
Is traditional legacy TV -- national and local broadcast and cable -- really feeling better about its advertising performance this political advertising season?
NBCU Local Launches New Weather Product Across Station Apps
New weather sections are now available within 35 English- and Spanish-language local mobile apps that offer customizable tools, streamlined layout and intuitive design.
Radio
The State Of Radio Formats 2024
These days, it’s challenging to get an accurate idea of just how radio is doing in what has arguably been an especially challenging year.
Verticals
Political Ad Spending Tops $7 Billion As Ad Reservations Set To Push 2024 To New Record.
Election Day is three weeks away and the airwaves are only going to get more saturated with political ads.
