Headlines
FAST Channels Are Growing Fast. Now Broadcasters Need to Monetize Them
Executives from CBS, NBC, Scripps and The Weather Company discussed expanding scale and reach of FAST channels while adding personalization, attribution and extreme targetability at Local TV Strategies last week.
7 Swing States Have Been Inundated With Political Ads
According to AdImpact, an advertising analytics firm that tracks political advertising, projects a record $10.2 billion will be spent across all races in 2024. This would be an over 13% increase from the $9.02 billion spent in the 2020 elections.
BIA
2025 Local TV Strategies Playbook with AI, Data, Video
BIA had the opportunity to share thoughts about devising a 2025 Local TV Strategies Playbook at TV NewsCheck’s conference held as part of NAB New York. For a copy of the presentation deck, click here.
Mergers & Acquisitions
Station Trading Roundup: 2 Deals, $275,000
The purchase of KTVA Anchorage by Alaska Public Media tops the latest list of TV station transactions submitted to the FCC for its approval, according to BIA Advisory Services.
Television
This Budget Season, Stations Must Make AI A Factor
AI may not be a quick fix for stations’ likely 2025 budget pressures, but those contemplating its expanding use must plan for technology and training costs.
Radio
An Old Debt for New Debt Plan For CMG Arises
It may be privately held, but that doesn’t mean it doesn’t have similar fiscal challenges to its publicly traded peers in the U.S. broadcast media industry. Cox Media Group, majority-owned by Apollo Global Management, is moving forward with a lender offer that would see it push out its debt by two years.
Tech
Stainless Will Cease Operations
Stainless, which has provided towers and structures for thousands of broadcasters and other businesses since 1947, will cease operations.
FCC
Hurricane Milton: 2 TV Stations, 12 Radio Stations Still Down
Nearly a week after Hurricane Milton first made landfall on Oct. 9 in Florida, the FCC is still reporting extensive damage to the state’s communications and broadcasting infrastructure, with two TV stations and 12 radio stations still off the air as of 9 a.m. October 15.
FCC Opens Window for Filing for 12 New Noncommercial TV Stations While Other Commercial Filing Windows on Hold
The FCC last week released a Public Notice announcing the opening of a filing window for parties interested in building new noncommercial TV stations at 12 communities in the following states: Alabama, Alaska, California, Idaho, Iowa, New Mexico, Oregon, Texas, and Virginia.