Headlines
AI Drives 2026 Ad Market Forecasts as Audio Fights for Share
Two major global advertising outlooks paint a picture of continued worldwide growth, driven by “creative destruction” fueled by artificial intelligence, digital innovation, and behavioral change, but reveal contrasting fortunes for traditional audio.
Mergers & Acquisitions
Netflix CEOs 'Super-Confident' of Closing Warner Bros. Discovery Deal
Netflix co-CEOs Ted Sarandos and Greg Peters projected confidence and asserted that a Netflix takeover of Warner Bros. and HBO Max would “create and protect jobs in the entertainment industry.”
Paramount Outbids Netflix - But Is Warner Bros. Worth It?
The crucial question for Netflix and Paramount Skydance as they keep tussling over who will acquire part or all of venerable Hollywood studio Warner Bros. Discovery for a mammoth price is: How bad do you need it?
Television
Securing the Future of Broadcast TV in the U.S.
With the Federal Communications Commission working on new rules for the deployment of NextGen TV, next year promises to be an important one for both the future of ATSC 3.0 in general and for the security protections that are a key component of the new broadcast standard.
Radio
Radio And Social Media: A Time Suck Or The Path To Stronger Audience Connections?
Heading into the new year, broadcast radio is an industry experiencing rapidly declining resources.
Broadcasters Push Back As Senate Revives Radio Royalty Fight
The issue of whether radio stations should pay a performance royalty was up for debate in a Senate Judiciary Subcommittee on Tuesday.
FCC
SCOTUS Poised to Expand Presidential Power Over the FCC
The US Supreme Court appears ready to uphold President Donald Trump’s removal of Federal Trade Commission member Rebecca Slaughter, a move that could redefine executive power over the FCC and outspoken Democratic Commissioner Anna Gomez.
Tech
The 210 DMA Upgrade: How LG, CCR and AdImpact Are Making Local Work for CTV Buyers
“What we’re doing here,” says Serge Matta, President, Global Ad Sales at LG Ad Solutions, “is connecting what’s airing, what’s being advertised, and how people actually watch, across every DMA – not just the big ones.”