Headlines
Northeastern Fellows Poised For ‘Most Ambitious’ Crack At Reinventing TV News
Northeastern University’s Reinventing Local TV News Project will place fellows at three major-market stations — WCBS New York, WCVB Boston and WLS Chicago — for a year-long effort to build radically new models for digital news storytelling.
Curtis LeGeyt Gives Latest Update On AM For Every Vehicle
Despite an expedited timeline, with the legislation introduced just two months ago, LeGeyt announced that support continues to grow, with over 150 members of Congress now backing the Act.
Mergers & Acquisitions
With Evoca’s Demise, Its First Property Is Spun
On December 1, 2022, Evoca TV brought to light its biggest challenge to date as a unique pay-TV service relying on local NEXTGEN TV lighthouse and internet-delivered programming streamed to subscribers and integrated into a single user interface: funding woes.
Radio
Radio Waits While Washington Considers Ways To Address ‘Deep Fakes’ In Political Ads
Radio stations could have a policing role if some proposals that require AI-generated ads to be labeled for listeners become law.
Bouvard: 'Major Disconnect' Between Perceived And Actual Time Spent With AM/FM Radio.
When it comes to what marketers and agencies think about how much time Americans spend with media and devices compared to Nielsen's actual measurements, AM/FM radio continues to get the short end of the stick.
Digital
Why Is Elon Musk Putting Lipstick On A Pig?
The richest person in the world hopes you don't notice what he's up to. After grossly overpaying for Twitter back in October, and driving its value unthinkably low in the months that followed, he's betting you won't figure out how he's scrambling to repackage his troubled social media platform.
Media
Layoffs At Media Continue To Climb
The media industry has cut at least 17,436 jobs through May of this year, the highest year-to-date amount on record, surpassing the 2020 pandemic job cuts of 16,750 through May, according to outplacement firm Challenger, Gray & Christmas. In news alone, 1,972 jobs were cut, surpassing the 1,808 announced in all of 2022.
FEMA Plans the Next National EAS Test
A test date for the next national EAS test will be announced soon.
FCC
FCC Reminder About Conveying Emergency Information in an Accessible Manner to All TV Audience Members
The FCC notice, in addition to wildfires and pandemics, provides examples of the kinds of emergencies that the rules are intended to cover – including “tornadoes, hurricanes, floods, tidal waves, earthquakes, icing conditions, heavy snows, widespread fires, discharge of toxic gases, widespread power failures, industrial explosions, civil disorders, school closings and changes in school bus schedules resulting from such conditions, and warnings and watches of impending changes in weather.”
Sales
Beware The 52-Week Schedule!
I hear many media experts (which I respect) talk about 52-week schedules and some say it is the only thing we should present. The fact is, and this is where reality sets in, there are very few small to medium-sized businesses that can afford a “good” 52-week schedule, and even far fewer that are willing to commit to it.
