Headlines
Radio Outperforms Digital Competitors in Connected Car Influence
While radio may not have the captive audience in the car it once did, it still beats out all other audio competitors when it comes to in-car reach, and more importantly, impact. Even with the rise of streaming and on-demand content, AM/FM remains the dominant ad-supported audio source behind the wheel.
Here’s How AM/FM’s Increased Reach Enhances Your Media Plan.
The latest entry from the Cumulus Media | Westwood One Audio Active Group blog lays out a few facts as to why adding AM/FM radio to a media mix is a smart idea.
Mergers & Acquisitions
Station Trading Roundup: 3 Deals, $,770,000
KMEG-TV Sioux City, K18KG-D Spencer, IA & K23PU-D Norfolk, NE to Sinclair Broadcast Group
Television
Linear TV Feeds Digital Ad Performance for QSRs, Whitepaper Finds
Quick-service restaurants have traditionally relied on linear television to build brand recognition and drive traffic to stores, yet, unlike digital platforms, where the path from ad exposure to online conversion is easily tracked, TV’s influence has been harder to measure.
Legal Experts Call Shari Redstone Bribery Claims Political Posturing
As pressure mounts on the Paramount chairwoman, legal experts dismissed the notion of bribery charges as a “non-case” — but that doesn’t mean Paramount would not face other legal actions if the company settles, they said.
FCC
Simington: Broadcast Regulations Lined Up For ‘Slaughterhouse’
With a Republican majority at the FCC days away, Commissioner Nathan Simington is signaling that broadcast media regulations in particular will be among the first ones to be slashed under Chairman Brendan Carr’s “Delete, Delete, Delete” mandate.
California Rep. has 'Deep Concern' FCC Delaying Disaster Alerts in Multiple Languages
California Rep. Nanette Diaz Barragán is calling on the Federal Communications Commission to move ahead with a plan to implement multilingual alerts during natural disasters.
Supreme Court Ruling Sparks Fresh Speculation Of White House FCC Firing
The impending departure of Geoffrey Starks opens one Democratic seat on the Federal Communications Commission, and a Supreme Court decision last week is fueling speculation it could lead to another. The Court gave President Trump temporary authority to remove board members at two independent federal agencies while the cases work their way through the judicial system.