Headlines
It’s Time To Step On The Gas: Why Broadcasters Must Embrace CTV Distribution
CTV is now the dominant medium for TV consumption, and there’s no evidence that streaming local news accelerates cord-cutting. It’s time for broadcasters to lean in, not hold back.
Radio
Learn & Earn: Actionable Sales Strategies for Growth
Radio sellers are fighting for attention in an ad market crowded with digital choices, data dashboards, and promises of micro-targeting. Yet radio still holds a powerful advantage: unmatched reach, trusted personalities, and the proven ability to drive results in local and regional markets.
Digital
Podscribe: Podcasts Plus Streaming Audio Deliver 85% U.S. Reach.
Podcast advertising is increasingly being viewed as a true reach vehicle, especially when combined with streaming audio. New data from Podscribe’s Q3 2025 Performance Benchmark Report shows that the two channels together can now reach more than 85% of the U.S. 18+ population.
FCC
The Regulator Who Thinks He Can Win Trump’s Battle With The Media (WSJ subscription required)
‘Broadcast licenses are not sacred cows,’ FCC Chair Brendan Carr says in an interview.
The Last Two Weeks in Regulation for Broadcasters: August 25, 2025 to September 5, 2025
Here are some of the regulatory developments of significance to broadcasters from the past two weeks, with links to where you can go to find more information as to how these actions may affect your operations.
Windows for Filing Applications for LPTV and TV Translator Major Changes and New Stations Announced By FCC
The FCC’s Media Bureau released a Public Notice announcing the opportunity to file applications for major changes in the channel and location of LPTV, Class A, and TV translator stations starting on October 22, with a subsequent opportunity to file applications for new LPTV and TV translator stations starting on January 26.
Media
Media Jobs Stay Solid As Industry Shows Signs Of Growth.
The Bureau of Labor Statistics has released its monthly update on the U.S. job market, and it shows the continued ebb and flow of the broadcast industry.
Tech
Biden-era noncompete ban collapses as FTC pulls back
The Federal Trade Commission has abandoned its effort to defend a nationwide ban on employment noncompete agreements, bringing an end to one of the most high-profile regulatory initiatives of the Biden era.
Verticals
Automotive TV Spending Drops 31% In August
Automakers spent an estimated $84.4 million on national TV spending in August, down 31.3% compared to $122.8 million in August 2024.